The Most Instagrammed UNESCO World Heritage Sites Of 2021

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These Are The Most Instagrammed UNESCO World Heritage Sites Of 2021

Exactly 75 years ago, UNESCO was formed to foster a global appreciation between cultures. In 1978, the organisation announced its first list of 12 UNESCO World Heritage sites, a designation that is widely considered the gold standard for landmarks around the world. Today, a total of 1,154 sites — 897 cultural, 218 natural, and 39 mixed — have earned a spot on the prestigious list. By Rachel Chang

To find out which of those is the most popular right now, creative resource company Design Bundles studied the number of times the sites have been tagged on Instagram in 2021.

Most Instagrammed UNESCO World Heritage Sites

Topping the list by a landslide is the historic centre of Rome, with approximately 61.2 million posts, followed by Rio de Janeiro with about 45 million and Venice and its lagoon with nearly 25.8 million. Rounding out the top 10 are Kiev with about 21.9 million, Florence’s historic centre with 21.5 million, Prague‘s historic centre with 17.7 million, Budapest with 14.7 million, Brasilia with 13.3 million, Saint Petersburg’s historic centre with 12 million, and Quito with 9.9 million. All of these sites fall into the cultural category.

The highest natural site is also the top American location: Yosemite National Park, coming in at 15th place with approximately 4.6 million posts. Two other USA landmarks are also in the top 30 — both are natural sites — with the Grand Canyon in 16th with about 4 million posts and Yellowstone in 25th place with about 2.8 million posts.

To determine the stats, the company took the top 145 sites and analysed how many times they had been tagged on Instagram this year.

Historic Centre of Rome: 61,244,436
Rio de Janeiro: 45,039,569
Venice and its Lagoon: 25,755,922
Kiev: 21,914,502
Historic Centre of Florence: 21,516,815
Historic Centre of Prague: 17,731,077
Budapest: 14,665,910
Brasilia: 13,277,931
Historic Centre of Saint Petersburg: 11,987,336
City of Quito: 9,854,551
Old and New Towns of Edinburgh: 9,779,579
Historic Site of Lyon: 9,400,931
City of Verona: 5,661,681
Rabat: 4,629,743
Yosemite National Park: 4,611,905
Grand Canyon National Park: 4,021,300
Old Havana and its Fortification System: 4,017,138
Cultural Landscape of Bali: 3,985,530
Cathedral of Notre-Dame: 3,787,550
Works of Antoni Gaudí: 3,451,098
City of Luxembourg: 3,450,869
Historic Centre of Salzburg: 3,195,863
Göreme National Park: 3,009,297
Canadian Rocky Mountain Parks: 2,996,880
Yellowstone National Park: 2,832,668
Antigua Guatemala: 2,765,980
Old City of Dubrovnik: 2,637,398
Dorset and East Devon Coast: 2,629,228
The Dolomites: 2,532,349
Swiss Alps Jungfrau-Aletsch 2,261,394

According to UNESCO’s stats, the country with the most designated sites is Italy, with 58, followed by China with 56, Germany with 51, and France and Spain, both with 49. The USA has 24 sites total.