Kimpton Fitzroy London is Making New History

Fusing rich history and culture with striking architecture and design and the highest form of hospitality, centrally-located Kimpton Fitzroy London is THE place to stay while in England’s vibrant capital.

The UK capital is steeped in history and culture, and what better place to soak it all up than at the iconic Kimpton Fitzroy London? Dating back to 1898, the hotel was designed by Charles Fitzroy Doll who embraced the ornate Victorian architecture of that time. He even modelled the hotel’s impressive dining room on the titanic.

If you’re wondering who Fitzroy Doll is, he’s a lauded architect whose grand designs led to the adage “All dolled up” being coined. Pretty neat! Conveniently located in the heart of London’s Bloomsbury, overlooking historical Russell Square, the 19th-century property features bespoke furnishings, more than 334 intricately designed rooms and suites, and four restaurants and bars serving decadent dining and drinks galore. 

Having opened its doors in the 19^th century as the Hotel Russell, it didn’t take long for the property to plant itself on London’s map of leading luxury hotels. Representing the height of modernity, no expense was spared on its lavish design – it was even London’s first building to have en-suite bathrooms! 

In 2018, the hotel underwent a radical revamp to restore it to its former glory, unearthing a treasure trove of hidden gems, including a mystical zodiac mosaic in the hotel entrance that had previously been covered by carpet. Despite London being heavily bombed during World War II, many original elements remain intact today, including the chandeliers and a stain-glass window in the mural room.

Kimpton Fitzroy London also takes dining to a new level. Its latest restaurant, Galvin Bar & Grill by Michelin-starred brothers, Chris & Jeff Galvin, gives a modern-day twist to the British bar and grill concept, with a mouth-watering menu that focuses on ethically-sourced produce. While the destination restaurant’s menu is rooted in British cooking, don’t expect all traditional dishes. Instead, the Galvin brothers have drawn on other cultures to reflect the diversity of modern Britain.

The main hotel bar, Fitz’s, named after Charles Fitzroy Doll, serves a unique cocktail experience like no other. The glamorous cocktail den is alive with the city’s movers and shakers relaxing on the velour sofas that sit below an oversized disco ball. Its Theory of Color menu is to die for, featuring 14 crafted cocktails inspired by ‘Vase of Flowers’, a 1660 piece of art by Dutch artist, Jan Davidsz de Heem.

Coffee aficionados can sip one of the best coffees in the city at stylish Burr & Co – ideal to relax and read a book or catch up on emails. In the evening, the atmosphere switches as it transforms into a lively wine bar, serving small plates, a selection of 16 wines and beer on tap. The Saturday brunch is a great way to start the weekend, with the resident DJ bringing chilled sounds. Alternatively, sample laidback elegance at Palm Court. The Champagne lounge with outside terrace takes luxury to the next level. 

A good night’s sleep is guaranteed in any of the 334 rooms and suites, which take in 12 types. The pinnacle of luxury is embodied in the expansive Fitzroy suite with a park view. In fact, so much so that once you step through the door, you’ll never want to leave. Standing as the ultimate central London retreat, this sprawling four-room suite is the perfect home-away-from-home. Boasting breath-taking views of Russell Square, it’s impeccably designed with nods to the property’s history. Inside sits an ornamental fireplace, four-poster bed, marble bathroom, waterfall shower and elegant roll top bath.   

Pet parents don’t need to worry about missing out because Kimpton Fitzroy London is a pet-friendly property. The warm hospitality given to guests extends to furry friends, with all pets greeted by name and rooms kitted out with animal accessories. In addition, there’s a dog walking and doggy day care provided by The Hound Hut, which means guests can hit the city solo while the pooch is pampered by professionals.

Savour luxurious heritage from London’s beating heart and check-in to Kimpton Fitzroy London today. www.kimptonfitzroylondon.com

Article sponsored by Kimpton Fitzroy London.
All Images Credit: Courtesy of Kimpton Fitzroy London.