Travel + Leisure Southeast Asia

Follow Us

Asia travel and leisure guides for hotels, food and drink, shopping, nightlife, and spas | Travel + Leisure Southeast Asia

Starwood redesigns rooms for Westin & Sheraton  


Published on Oct 14, 2010

Starwood Hotels & Resorts Worldwide, Inc., (NYSE:HOT) announced that it is applying its industry leading, design-driven approach to its two largest brands with the debut of new guestroom designs for Westin and Sheraton hotels. The new room schemes, from furniture to textiles, were custom-created by Starwood's in-house Brand Design team led by Erin Hoover, Vice President of Design. With a background in fashion, fine art and industrial design, the team applied key learning's from extensive in-room behavior research which indicated a desire for a greater level of stylish functionality - resulting in design specifically targeted to address some of traveler's biggest pet peeves. The new room designs will be featured in new hotels and renovation projects globally across both brands.

Read full story at


See All Articles...

Related Articles