Singapore braced for F1 tourism boost
Published on Sep 19, 2013
Singapore can expect to welcome a surge of visitors during this weekend’s Formula One Grand Prix weekend.
According to a new data report by Amadeus and ForwardKeys, travel bookings to Singapore for the 2013 race weekend increased 12.6% compared to the corresponding period last year. This marks a recovery from the 2012 event, which saw arrivals shrink by 1.9% compared to 2011.
And Amadeus said that the city-state can expect an even greater tourism boost this year, with a last-minute booking surge also expected. The 12.6% growth only took into account bookings made up until 1 September 2013, while last year 30% of the total bookings were made in the three weeks prior to the race.
This year’s night race has been given a boost as it corresponds with the Mid-Autumn Festival public holidays in China and Korea. As such, Hong Kong has become the top source market for visitors to Singapore this weekend, up 37% year-on-year, and pushing London into second place. Bookings from Seoul have soared 241% year-on-year, driving it to third place in the rankings.
Read the full story from TravelDailyAsia.com