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Thai airline's sexy calendar too hot for the government


2/13/2013

Maxim models strip down for the Nok Air month tracker. No stranger to controversy, the CEO explains why it's not at all sexist


Thai low-cost carrier Nok Air has released a sexy calendar featuring models from Maxim magazine.

But not everyone in Thailand is comfortable seeing the female form displayed in such a fashion. 

According to Thai media, the Ministry of Culture's Permanent Secretary, Prisana Pongtatpitakkul, says the calendar demonstrates that some businesses refuse to stop using women's bodies as a marketing tool.
"They lack the sense of social and cultural responsibility and ignore social and cultural repercussions -- particularly female dignity," she was quoted by The Nation.

The calendar, issued as part of an online promotion, features models in different outfits posing around Nok Air planes, including a shot with 12 women in yellow bikinis -- the airline's signature color.

Read more on CNN

 

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