AirAsia X offers Samsung Galaxy tablets
Published on Jul 25, 2012
AirAsia X is now offering Samsung Galaxy Tab 10.1s as its in-flight entertainment option. The tablets have been rolled out on the low-cost carrier’s flights to Australia, Japan, South Korea, China and Taiwan, and come pre-loaded with movies, TV shows, games and digital magazines. Passengers will be able to pre-book the tablets for MYR35 (US$11) per sector, rising to MYR45 for onboard rentals. The Samsung Galaxy Tab 10.1 has a battery life of 10 hours, making it adequate for AirAsia X’s regional routes. “The Samsung Galaxy Tab 10.1 will be a great change to our previous portable e-player as it offers one of the best high definition screens, sound system, and a powerful processor,” said AirAsia X’s CEO, Azran Osman-Rani. “On top of that, the tablet is also considerably lighter than our previous e-player which cost efficiently reduces the weight onboard our flights.” The move marks the latest step in an industry trend towards offering tablets to passengers as an alternative, lightweight in-flight entertainment option. Singapore Airlines’ new LCC Scoot has begun offering iPads to passengers on its Boeing 777s, charging SG$20 (US$15.90) for pre-booked units in economy class, but offering them for free in business class. Last year, AirAsia X generated 16.5% of its revenues from ancillary services such as preferred seating, in-flight food and priority boarding. The provision of tablets is likely to be major new weapon in the airline’s ancillary revenue-generating arsenal.
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